Your ideas need more room.
You need layouts and interactions that your current template cannot support.
Ideas worth sharing.
Your stories. Your audience.Squarespace to Webflow migration
Outgrown Squarespace?
Keep what you’ve built.
Move from Squarespace to Webflow with a plan for your content, page addresses and everyday editing. We rebuild the layouts and connections your business needs, while your existing site stays live.
Move for the right reasons.
Publishing is getting harder.
Your team needs a clearer way to organise resources, locations and campaigns.
The business has changed.
Your site needs to connect to new tools or support different customer journeys.
“They were proactive, detail-oriented, and consistently kept us on track throughout the project.”
ETS Performance needed one website to serve a network of training centres. We moved it from Squarespace to Webflow, with shared location pages, a finder and routes into the existing booking tools. Visitors can find their local centre; the team can keep its details up to date.
Ashley TorresETS Performance · Squarespace to Webflow
The right move
might be staying.
A move makes sense when you need more control over layouts, structured content or customer journeys. If Squarespace still meets those needs, improving the current site may be the better investment.
We review your pages, blog, images, forms and connected tools, then explain what can transfer, what needs rebuilding and what your team will edit afterwards.
Example recommendation
Improve first. Then review.
- Platform fit
- Squarespace still meets your publishing needs.
- Cost to move
- A rebuild would outweigh the benefit right now.
- A better first step
- Improve key pages and forms.
What moves. What gets rebuilt.
Moving to Webflow means rebuilding the website around the content, design and tools you want to keep. These are the three parts to agree before the build.
View project: ETS PerformancePages and design
Your Squarespace template does not become a Webflow template. We agree which layouts to retain or rethink, then build reusable pages around them. For ETS Performance, that meant shared location templates with space for each centre’s details. A new platform can give you a better structure without making every page a separate design project.
Content and the CMS
Start with the content your team publishes repeatedly: articles, locations, resources or campaigns. We define the fields and templates, then check a sample before moving the collection. Squarespace’s export covers only some content, so images, downloads and anything missing from the export need their own place in the migration plan.
Forms and connected tools
Follow the journey beyond the page. Where does an enquiry go? How does someone book? Which account holds the customer data? For ETS, we connected the new website to its existing booking tools. Forms need delivery checks, while shops, subscriptions and member areas need a specific plan before choosing the new setup.
Choose your next platform.
Webflow
Structured content and shared templates for a growing site. ETS Performance uses Webflow for its location pages and directory.
Explore WebflowFramer
Custom layouts and interactions, with visual editing for your team.
Explore FramerAstro
Built in code and edited in Sanity, for content-led sites that publish often.
Explore AstroA considered move.
From first check to launch.
Your current site stays live while we prepare its next home.
Know what moves.
Inventory pages, posts, images, forms and connected tools. Agree what to keep, combine or retire, then define the CMS fields, URL map and work needed beyond the Squarespace export.
A clear plan. An itemised quote.
Your migration plan
Live site protectedEverything accounted for.
- Content
- Map to your new CMS
- Features
- Rebuild where needed
- Existing URLs
- Keep or redirect
Build beside the live site.
Rebuild layouts in Webflow and move content into the agreed templates. Review real pages with your team, and test mobile layouts, form delivery, booking links and redirects on the staging site.
Content, redirects and journeys checked.
Your staging website
Current site stays liveReady for your review.
- Content
- Review on the new site
- Key journeys
- Test forms and integrations
- Redirects
- Check against the URL map
Switch, then verify.
Sync the final content, switch the website connection and activate redirects. Check the live pages, forms and booking journeys, then hand over editing and review Search Console for crawl or indexing issues.
A checked launch. A site you control.
Your launch checklist
A planned handoverChecked after launch.
- Live website
- Verify pages and journeys
- Search Console
- Watch indexing and redirects
- Your team
- Handover and ongoing support
Plan for search from the start.
Start with the pages people already find and link to. Keep useful addresses where possible, and give each changed or combined page a relevant destination.
Explore SEO & AI search- Map pages and posts
- Use the page inventory and available search data to plan what stays, what changes and which addresses need a redirect.
- Rebuild the search details
- Check titles, descriptions, canonical URLs and indexability across static pages and CMS templates.
- Check the live site
- Test the old URLs, internal links and sitemap after launch. Review Search Console for crawl errors and indexing changes.
Leaving Squarespace, explained.
Can we move our pages and blog posts?
Yes. We check the Squarespace export against the page inventory, prepare the content for Webflow’s CMS and review a sample import before moving the full collection. The XML export supports one blog at a time and does not include everything: style settings, drafts and several page types are excluded. Images and downloads need checking separately. The plan should account for every item you want to keep, not just what appears in the export.
How our migration process worksWill moving affect our search rankings?
Search positions can change during a migration. We start with the pages that already earn useful visits or links, retain suitable addresses and map changed URLs to relevant replacements. Redirecting every old page to the homepage is not a substitute for that work. We check metadata, internal links, the sitemap and indexability, then review the live URLs and Search Console after launch. A platform move alone is not a promise of better rankings.
About our technical SEO auditWhat will our team be able to edit in Webflow?
We plan the CMS around the work your team actually publishes. ETS uses shared location templates for local details. In a different Webflow project, Vizcom’s team can move a design challenge through submissions, judging and results using a campaign-stage field. Your migration might need articles, services or resources instead. We agree those content types and editing controls with you, then use real entries to check the workflow before handover.
See Vizcom’s publishing systemWill our website stay live during the move?
Your Squarespace website stays live while we build and review the Webflow site separately. We agree how to record any content you change during the build, then sync those updates before switching the domain’s website connection. Launch checks cover the public pages, redirects, forms and booking routes. The switch is planned around your business; we do not treat a staging preview as proof that the live setup works.
What affects the cost and timing of a migration?
Our published website ranges are Focused US$8k–16k, Growth US$16k–40k and Custom from US$40k. The scope depends on the number of distinct layouts, how much content needs preparing, the design changes and the tools being connected. Fifty articles using one template are different work from fifty individually designed pages. Hosting and third-party software are separate considerations. After reviewing the site, we set out the work, fixed price, timeline and decisions needed from your team in a written proposal.
How pricing worksDo we need to move our domain or email?
Moving the website does not automatically mean moving your domain registration or email provider. We check who manages the domain and which records your other services rely on, then plan the website connection. Keep the existing site and accounts available until the new setup has been checked. Your proposal also sets out the Webflow plan, connected services and account handover, with ownership in your name wherever the platform allows.
Plan your move
from Squarespace.
