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Custom Shopify builds

Shopify agency for custom themes and fast stores

We design, build, and improve custom Shopify stores for brands that have outgrown off-the-shelf themes. You get a storefront that reflects your brand, loads quickly, and is easy for your team to run, with clean Liquid, SEO, and tracking set up properly from day one.

Trusted by leading brands

  • Ad Pros
  • Voiceflow
  • Consensus
  • Animal Charity Evaluators
  • Foodfacts
  • The King's School
  • Clientflow
  • 1DS Max
  • The Mortgage Pod
  • DealerSmart
  • Revolt

A glance at Shopify

We build on Shopify when you want a store that feels custom, converts well, and stays easy to run without a developer on call. It pairs a proven, secure commerce engine with the freedom to design the storefront around your brand.

  • Hosted, secure Shopify checkout out of the box
  • A custom Liquid theme, not a bent-to-fit template
  • An admin your team can run day to day
  • Typical projects

    New store builds and relaunches, custom Liquid themes, storefront redesigns, high-converting product and collection pages, launch landing pages, and headless front ends where the extra speed and flexibility earn their keep.

  • Best for teams that

    Are launching or relaunching a store, have outgrown a marketplace theme, and want a branded storefront they can run themselves without waiting on a developer for every change.

  • Typical results

    A storefront that looks and feels like your brand, faster pages that hold up on mobile, and a store your team can update and run campaigns on without breaking the design.

  • Shopify capabilities

    Custom Liquid themes, sections and metafields, product and collection templates, apps and checkout extensions, plus integrations with Klaviyo, analytics, and your ads and payment stack, all wrapped in a fast, SEO-ready front end.

Recent ecommerce projects

  • Robert Rose Carpentry ecommerce store built by South Digital

    E-commerce

    Ecommerce website design and build for Robert Rose Carpentry.

    South Digital's professionalism, expertise, and commitment to customer satisfaction are the best I have experienced for as long as I can remember. Their team is not only highly skilled, but also incredibly passionate about what they do.

    Stuart ShawOwner at Robert Rose Carpentry

When a custom Shopify build is the right move

  • You're launching or relaunching a store

    You want a storefront built around your brand and products from the start, not a marketplace theme bent to fit.

  • You've outgrown your theme

    Your catalog, content, and campaigns need custom sections and layouts a stock theme was never built to handle.

  • You care about speed and conversion

    You want fast product and collection pages, a clean mobile checkout journey, and layouts you can test and refine.

  • Your team wants to run it themselves

    You need an admin and content structure your team can update day to day without a developer on call.

How our Shopify projects run

A clear process from planning to launch so you always know what is happening and what we need from you.

  1. Discovery and planning

    We map your products, audience, key journeys, and goals so we plan the templates and pages that actually move sales.

  2. Design in Figma

    We design your storefront, product and collection templates, and key sections in Figma so you can review layouts and messaging before we build.

  3. Build in Shopify

    We build a custom Liquid theme, product and collection templates, sections, and metafields, and wire up the apps and integrations your store needs.

  4. Content, SEO, and QA

    We set up on-page SEO, tidy URL structure and redirects, and run performance, accessibility, and device checks so the store feels solid everywhere.

  5. Launch and training

    We support launch and redirects, then record short training so your team can confidently edit products, content, and campaigns in Shopify.

Why work with a Shopify agency like South Digital

  • Custom Shopify and SEO under one roof

    We don't just ship a good-looking theme and walk away. We plan structure, content, and technical setup with SEO and conversion in mind so your store can rank and sell.

  • Clear, calm process

    You get a simple, stepped plan, regular check-ins, and a single point of contact. No noisy tools, just clear decisions and steady progress.

  • Outgrown your theme? We replatform too

    Already on Shopify with a theme that's holding you back, or on another platform entirely? We rebuild stores onto a custom Shopify setup and handle redirects and tracking so you keep your search visibility.

What our clients say

Photo of Daniel D'SouzaDaniel D'Souza

We're huge fans of working with the team at South Digital. Zac and his team have a unique understanding of Webflow - both from a design perspective and creating innovating development builds. We were able to work together to create a native AI sales experience on our website that connect Webflow and Voiceflow together that has dramatically improved the conversion rate for our demo form. We've also started working with the team on a number of other projects on our core website including the creation of a home for all of our courses and educational materials!

Photo of Robbie LockieRobbie Lockie

Zac and his team have done an exceptional job crafting a remarkable platform that empowers us to combat nutrition misinformation effectively. The website not only loads quickly but also boasts a user-friendly interface that makes navigation a breeze. Its design is both sleek and intuitive, allowing users to easily access and digest the valuable information presented. Collaborating with Zac and his dedicated team has been a truly rewarding experience. Their commitment to excellence is evident in every aspect of the site, and I take immense pride in the outstanding resource they have developed for us.

Photo of Charlie MessingerCharlie Messinger

Zac and the team at South Digital are exceptionally skilled, reliable, and communicative. They stepped in to help when our web developer went on maternity leave and have handled our complex website needs through our busiest times of the year with ease. It's been a pleasure to work with them and I would absolutely use their services again in the future.

Photo of Billy WillsonBilly Willson

South Digital did an absolutely amazing job on our new website. It exceeded expectations in every way. Not only do their websites look amazing but they also understand functionality and conversion so your website will actually drive revenue for your business.

Photo of Reuben SanterReuben Santer

South Digital are world class experts at what they do. We are able to run traffic to our website that converts 80% higher than any landing page we’ve ever built. The design, the attention to detail and the customer experience is 10/10. No stone left unturned. Thanks SD!

Photo of Glenn DelveGlenn Delve

Ocea Group have been working with South Digital for just over a year now and they have been a brilliant source of knowledge when it comes to websites, paid advertising and social media management. Zac and Ellie are a delightful duo who are highly professional, extremely reliable and are dedicated to building great working relationships with their clients. They are committed to familiarising themselves with their clients’ products and understanding their end goals. They listen carefully to instructions and no task is ever too much trouble – they always go above and beyond. We would not hesitate to recommend them to others.

Photo of John HylandJohn Hyland

Great experience with South Digital building a Landing Page for our new SMM offer. Great to work with, fast, and they know their stuff! Will continue to lean on them for our strategic web needs. 10/10

Photo of Payton Clark SmithPayton Clark Smith

The team at South Digital provides top notch websites! Getting to work with them I have been able to see how much they love their work and take pride in delivering only the BEST work to their clients. I would highly recommend them to anyone needing help with their website!

Photo of Dylan BonsallDylan Bonsall

Been a pleasure working with South Digital on multiple projects now. What seems like a constant flow of creative ideas, paired with great attention to detail, means it's always a great experience with Zac, Ellie, and team.

Photo of Tiyana RobinsonTiyana Robinson

Zac and the South Digital team did an amazing job on my website! They executed on my vision flawlessly, were communicative, and the final design is beautiful! I would definitely recommend them for web design projects!

Photo of Jamie ElvinJamie Elvin

I’ve recently begun working with Zac and am hugely impressed with his dedication and professionalism. My website has come on leaps and bounds in a relatively short period of time. Highly recommend.

Photo of Steve HumphreySteve Humphrey

Having recently worked with South Digital for some bespoke web design and build, I can honestly say that these guys exceeded all expectations. Zac and Ellie were both a real pleasure to deal with, very easy communication and a great eye for detail. Very happy.

Shopify FAQs

Contact us
  • Do you build custom Shopify themes or use off-the-shelf ones?

    We build custom Liquid themes designed around your brand and products. When a premium theme is the faster, more sensible route, we'll say so and customize it properly rather than fight it.

  • Is Shopify good for SEO?

    Yes. We control titles, meta, headings, alt text, and URL structure, tidy up redirects, and keep product and collection pages fast and clean so your store is in a strong position for search.

  • We're on another platform — can you move us to Shopify?

    Yes. We regularly replatform stores onto a custom Shopify build. We plan redirects, map templates, move products and content across, and protect your existing search visibility as much as possible.

  • Can you make our store faster?

    Usually, yes. We audit theme weight, apps, and images, then rebuild or trim what is slowing you down so product and collection pages load quickly, especially on mobile.

  • Can our team run the store after launch?

    Yes. We structure products, content, and sections so your team can update the store, run campaigns, and add pages without breaking the design, and we record short training for launch.

  • How long does a Shopify project take?

    Focused builds and store refreshes can be ready in a few weeks. Full custom stores usually take longer depending on catalog size, template count, integrations, and how quickly we can collaborate on content and feedback.

  • Can you integrate Shopify with our other tools?

    Yes. We connect Shopify to tools like Klaviyo, your analytics and ads platforms, payment options, and automation so orders, customers, and data flow into the systems you already use.

Connect your Shopify store to the rest of your stack

We build on Shopify and wire it into the tools that grow a store — design, email and SMS, analytics, ads, payments, and automation — so everything works cleanly without breaking tracking or reporting.